Lead Generation
The best part about a sales or a business development role is that you are constantly thinking about how to increase business. Where can you get the next lead? Who will give you the money for your business? You start looking at people like they are wads of cash. ;)
This business centrist behaviour leads to a good pipeline for lead generation as you will scout for new leads all the time.
I am listing an example below of one such lead generation:
I had once read about some tender in a newspaper and had gone to met the client which turned out to be a fake one but then over there I found someone who was working in a different industry but knew about new projects. Since, I was in IT products sales I had to pitch to all companies which were setting up new businesses in India. So this friend of mine was a valuable asset and used to pass on leads to me about new projects which are coming up and I used to reciprocate him with the same.
A win-win situation for both :D
There are so many ways in which one can get leads. From vendors, friends, family, clients, etc.
You can get to know by sometimes just sitting in offices of vendors or competitors!!
The key is to keep an eye and ear ready for some info and once that info is in just pounce on it and make best utilization of it. The problems with leads is that the faster you action on them, the better result you'll get.
More experiences to follow!!
The best part about a sales or a business development role is that you are constantly thinking about how to increase business. Where can you get the next lead? Who will give you the money for your business? You start looking at people like they are wads of cash. ;)
This business centrist behaviour leads to a good pipeline for lead generation as you will scout for new leads all the time.
I am listing an example below of one such lead generation:
I had once read about some tender in a newspaper and had gone to met the client which turned out to be a fake one but then over there I found someone who was working in a different industry but knew about new projects. Since, I was in IT products sales I had to pitch to all companies which were setting up new businesses in India. So this friend of mine was a valuable asset and used to pass on leads to me about new projects which are coming up and I used to reciprocate him with the same.
A win-win situation for both :D
There are so many ways in which one can get leads. From vendors, friends, family, clients, etc.
You can get to know by sometimes just sitting in offices of vendors or competitors!!
The key is to keep an eye and ear ready for some info and once that info is in just pounce on it and make best utilization of it. The problems with leads is that the faster you action on them, the better result you'll get.
More experiences to follow!!
